Ginta vs B12

Ginta vs B12: which AI website builder is better for a small business?

B12 and Ginta both build a website with AI and both have a free plan that publishes. B12 leans toward service firms that want client tools (payments, invoicing, and integrations like Calendly) on its paid plans. Ginta keeps the business parts inside the website, on every plan: booking, a shop, events and quote requests, with card payments into your own Stripe account even on the free plan, and Claude or ChatGPT can build and change it for you.

If you're a consultancy that wants invoicing and a client engagement suite next to the site, look at B12. If you want booking and payments on the website itself, starting free, or you build with your own AI assistant, look at Ginta.

Checked on B12's own website on 5 November 2026. We make Ginta.

Tallyhouse Bookkeeping website made from Claude through Ginta: “Books done by the 10th. Every month.” in a big navy serif on warm paper, a Book a free 20-minute call button, next to a photo of a bookkeeper going through receipts — Tallyhouse Bookkeeping, a demo bookkeeping practice with free intro calls booked online, built from Claude through Ginta's MCP server (a fictional business). Live at tallyhouse-bookkeeping.ginta.page.

The Tallyhouse Bookkeeping website on a phone — Tallyhouse Bookkeeping, a demo bookkeeping practice with free intro calls booked online, built from Claude through Ginta's MCP server (a fictional business). Live at tallyhouse-bookkeeping.ginta.page.

Ginta vs B12 at a glance

What	Ginta	B12
Price to start	Free plan. Paid from €5 a month (Hosting: you build with your own Claude or ChatGPT) or €19 (Light: Ginta's AI, 150 credits a month). Monthly billing; yearly = 10 months' price for 12.	Website: $24 a month; Website + Client Engagement: $78 a month. Both are $1 for the first 7 days.
Free plan	Yes: up to 20 websites live at name.ginta.page, with a small “Made with Ginta” badge. 25 AI credits when you confirm your email, then 5 a day. Booking, a shop and events included (up to 25 products, 30 bookings a month and 5 upcoming events per website), with online payments through your own Stripe, plus customer reviews you approve.	Yes: a basic website on a b12sites.com subdomain, with 5 AI credits a day (up to 30 a month).
AI building	Yes: describe the business in a sentence, answer a few questions, and it's live in about a minute. Change anything by asking, or click a text on the page.	Yes: describe what you want and chat with the AI to change it; 100 AI credits a month on Website, 300 on Website + Client Engagement.
Hosting included	Yes, on every plan, on Cloudflare's network.	Yes: you publish from B12 ("Publish when you're ready").
Forms that email you	Yes, on every plan: each message goes to your email (once it's confirmed) and to your Ginta inbox.	Not described on the pricing and home pages we checked. Online payments and invoicing are on Website + Client Engagement.
Custom domain	On paid plans (from €5 a month): 1 domain on Hosting and Light, more on bigger plans. Connect one you own (Ginta shows the DNS steps for your registrar) or buy one in Ginta for €29 a year, registered in your name and set up for you.	On paid plans, with a custom domain free for the first year (subject to availability and pricing exclusions).
Owner admin	yoursite.com/admin, when the site has a form or a ready-made part: messages, menu, bookings and the like, without the editor. You plus 1 helper on Free, 3 helpers on Light.	The pricing FAQ lists five team seats on its Advanced plan; booking connects through a Calendly integration.
Build from Claude/ChatGPT	Yes: Ginta's MCP server (ginta.app/mcp, also in Claude's connector directory) lets Claude, ChatGPT, Claude Code, Codex or Cursor build, publish and change the site, using no Ginta credits.	No MCP server or Claude/ChatGPT app mentioned on B12's pricing and home pages.

Ginta's prices include tax and are the same number in euros (eurozone) or US dollars (everywhere else). B12's prices can differ by country: check its pricing page before you buy.

When to pick B12

You want invoicing and client engagement tools. Website + Client Engagement includes online payments and invoicing.
You already use Calendly, Notion or Zapier. B12's pricing page lists integrations with Google Drive, Notion, Figma, Calendly, Zapier and Stripe.
You'd like a domain included. B12's paid plans include a custom domain free for the first year.
You want web apps too. B12's home page says it builds "websites, stores, and web apps".

When to pick Ginta

Booking and payments without upgrading. Ginta's own booking, shop, events and quote requests work on the free plan (up to 25 products, 30 bookings a month and 5 upcoming events per website), with deposits and card payments into your own Stripe account and no Ginta fee.
A lower price for your own domain. €5 a month on Hosting (you build with your own Claude or ChatGPT) or €19 on Light (Ginta's AI, 150 credits a month). Bring a domain or buy one in Ginta for €29 a year.
You build with Claude or ChatGPT. Ginta's MCP server lets your assistant design, publish and change the site, read your messages and bookings, and set up the booking or shop, using no Ginta credits. It's in Claude's connector directory.
Messages straight to your inbox. Every form message, order and booking lands in one Ginta inbox and your email, on every plan, and can go on to Zapier or Make.
A helper keeps it up to date. They sign in at yoursite.com/admin to read messages and change prices or bookings, without a Ginta account.

Moving from B12 to Ginta

There's no automatic import. Paste your texts and services into Ginta's chat (or ask Claude to rebuild the site with Ginta from a screenshot), add your photos, set up booking in a sentence, then connect your domain in the website's Settings → Address & domain.

Sources (checked 5 November 2026)

B12 pricing · B12 home page · Ginta: pricing, MCP server and limits

See your website before you decide

Describe your business in one sentence and see it live in about a minute. Free to start: 25 credits when you confirm your email, then 5 a day.

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Questions

Is B12 free?

Yes, B12 has a free plan: a basic website on a b12sites.com subdomain with 5 AI credits a day (up to 30 a month). Your own domain and payments need a paid plan. Ginta's free plan also publishes, and includes booking and card payments.

How much does B12 cost?

Website is $24 a month and Website + Client Engagement $78 a month, each $1 for the first 7 days (checked 5 November 2026). Ginta's paid plans start at €5 a month.

Does B12 have online booking?

Its pricing page lists a Calendly integration for scheduling. Ginta has its own booking part, on every plan, with confirmation emails, calendar files and optional deposits.

Can Claude or ChatGPT build my B12 website?

We found no MCP server or Claude/ChatGPT app on B12's pricing and home pages (checked 5 November 2026). Ginta has one: see website builder MCP.