What bakery customers check before they order
- What's on and what it costs: each bake with its price and size (a half or whole loaf, a box of 4 or 8).
- The deadline: "order by Thursday 18:00 for the weekend", and how many days ahead a cake needs.
- When and where to collect: the days, the hours, the address. Or whether you deliver to them, and for how much.
- Ingredients and allergens: at least the main allergens, and what makes a loaf vegan or a cake nut-free.
- Cakes: how many people it serves, what goes on it, a name or a message.
- Paying ahead, so a pre-order is a real order.
The sections a bakery website needs
- Top of the page: what and where, the order deadline, Order now.
- This week's bake: the shop, with categories such as bread, pastries, cakes, boxes and gift cards.
- Pickup and delivery: the times, the address, the area you deliver to and the price.
- Ingredients and allergens.
- About the bakery: how you bake, your address, opening hours and a map.
- Contact, for big orders, weddings and cafés that want to buy wholesale.
Pickup times instead of "come whenever"
Pane Bakehouse's pickup option runs Wednesday to Saturday, 7:30 to 14:00, with a time every 30 minutes and at most six orders per time. Buyers pick a day and a time in the cart; an order has to come at least 14 hours before its time, and people can book up to 7 days ahead. Ginta checks the time on the server, so a full half hour can't take a seventh order.
The shop's delivery note, on each product page and in the cart, says the rule in words: "Orders placed by Thursday 18:00 are ready from Friday morning." Two things the Shop doesn't do by itself:
- It doesn't close on Thursday at 18:00. The minimum notice is per pickup option (14 hours here), not a weekly cut-off. Mark bakes sold out when you stop taking orders, or keep the deadline in big letters.
- Notice is per option, not per product. The cake's description says "Order 3 days ahead"; check cake orders.
Cakes and the small extras
The celebration cake (€38, for 10 to 12 people) has a box for the buyer's own text, "Name on the cake", up to 24 letters, which goes on the order. Cardamom buns are on a sale price (€3.20, was €3.80) and six or more are 10% off each. The sourdough's page offers "Add cardamom buns for the weekend", and the cart has a paper gift bag for €1 that nobody gets unless they tick it. A gift card (€20, €40 or €60) is emailed to the person the buyer names.
Delivery in your town, said in words
Pane delivers by bike courier anywhere in Ghent for €4, free from €30. Ginta's delivery options are set by country or zone, not by postcode, so the option is for Belgium and its name says "Bike delivery in Ghent". Stripe asks for the address but won't refuse one in another Belgian city. Say your area on the page and check addresses before you bake.
Fresh food that spoils quickly is an exception to the EU's 14-day right of withdrawal for things bought online (Your Europe: returns, "perishable goods that expire rapidly"). Pane's returns line says "Fresh food: no returns, but tell us if anything is wrong", and Ginta's Returns page for the shop lists made-to-order and perishable goods as not covered.
Food rules worth checking
Selling food from home or a shop usually means registering with your local authority, and telling buyers about allergens before they buy. In the UK, GOV.UK says to register at least 28 days before trading, that registration is free, and that for food sold online allergen information must be given before the purchase and when it's delivered (starting a food business). Elsewhere, ask your local food safety authority.
How it works with Ginta
Write your bakes with prices and sizes, your pickup days and hours, where you deliver and your deadline. Ginta builds the website with the shop, or your own Claude or ChatGPT builds it through Ginta's MCP server, as with this demo. Then change this week's bakes and sold-out marks in the Shop yourself, with no AI needed. The demo says "Prices include 6% VAT." under every price and has no Stripe connected, so its buttons say Ask about this; connect your own Stripe and buyers pay by card, Apple Pay or Google Pay, the money goes to your account, and Ginta takes no commission.
The Free plan holds up to 25 products per website (a loaf in two sizes counts once) at a
name.ginta.page address; your own domain and up to 500 products start at €5 a month
(with your own Claude or ChatGPT) or €19 on Light. More: pickup times ·
gift cards · VAT line and receipts ·
everything in Ginta Commerce. Guides: a bakery website in a day ·
Christmas pre-orders online ·
how to sell baked goods online.
Questions
Can customers choose a pickup time?
Yes. You set the days, the hours, how often a time starts (every 15 to 120 minutes), the notice you need, how far ahead people can book and how many orders one time takes. Buyers pick in the cart, and the time is on the order.
Can I stop orders after my weekly deadline?
Not automatically. Write the deadline on the page and in the shop's delivery note, then mark bakes sold out (or hide them) when orders close. Only the pickup times' notice and per-time limits are enforced by the Shop itself.
Can people pay when they pre-order?
Yes, once you connect your own Stripe account. Until then they send an order request and pay as you arrange. For a phone order, you can write the order in Ginta and send the customer a payment link.
